Michelle Obama And Her Brother Launching New Podcast Called ‘IMO’


Barack And Michelle Obama Speak At Obama Foundation Summit

Source: Scott Olson / Getty

Michelle Obama is launching a new video podcast with her brother Craig Robinson, with a live episode set to be recorded at South By Southwest this week.

Former First Lady Michelle Obama is reentering the podcast genre with a new show and her brother as co-host. On Monday, Higher Ground announced the debut of IMO (short for In My Opinion). Higher Ground is the media company formed by Mrs. Obama and her husband, former President Barack Obama. The former First Lady will host with her older brother, basketball executive Craig Robinson. It’s the first video format podcast for the media group, in sync with the current standard of podcasts released today.

The first episode features the siblings reflecting on the surroundings of the apartment that they were filming in and contrasting it to the modest home in their hometown of Chicago, Illinois, where they both shared a bedroom. The conversation between the two sees them discuss certain challenges they’ve faced, with Robinson reflecting on what he’s learned after divorce, and the former First Lady discussing her initial reluctance about her husband’s presidential run. They also shared fond memories of their parents – their father, Frasier Robinson III, passed away in 1991, and their mother, Marian Robinson, passed away last May. The second episode boasts a celebrity guest – actress, producer, and writer Issa Rae. She and the hosts talk about maintaining adult friendships.

There are also several light-hearted moments through the released episodes, with Michelle Obama revealing that she’s just now getting back to driving after years of being driven by the Secret Service. Future guests on the show include actors Seth Rogen and Keke Palmer, along with director Tyler Perry and others who’ve appeared on The Michelle Obama Podcast, which was released on Spotify in 2020. Each episode is slated to be an hour in duration.

IMO is releasing both episodes to the public on Wednesday (March 12) and will record a live episode at the South By Southwest (SXSW) Festival in Austin, Texas, on Thursday (March 13). The show’s episodes will be produced with Audible, which is owned by Amazon. Sponsors of the show include Pine-Sol, Theraflu, and Rivian.

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